Three steps to AI-powered review responses for your local business: connect Google Business Profile, customize your AI voice, and let it run.
Most owners are up and running in under five minutes. EchoReplies handles the historical review import, the AI tone calibration, and the recurring sync — you handle the parts that actually need an owner: tone preferences, escalation rules, and approving a few sample replies the first time.
Click "Connect Google" and complete the standard OAuth flow via Google's official OAuth 2.0 protocol. EchoReplies requests review-read and review-reply scopes only — no billing, no admin permissions. Same flow for Facebook Pages and TripAdvisor. As soon as the connection completes, every past review is pulled in and tagged automatically.
Pick a base tone (warm, professional, witty, or custom) and add a few sentences about your business: your name, what you sell, what you want customers to remember. The AI learns from how you have replied historically and drafts new replies in that voice. You can also write per-rating instructions — for example, "always offer a free dessert when responding to a 1-star review about service" — that the AI applies automatically.
Pick how hands-off you want to be. Auto-Approve mode posts replies to Google the moment a new review arrives. Approval Queue mode holds drafts in your dashboard until you click approve. Hybrid mode auto-approves positive reviews (4–5 stars) and queues negatives (1–3 stars) for human review. Every reply respects Google's review reply guidelines, so nothing you post puts your listing at risk.
EchoReplies syncs new reviews every 15 minutes, runs scheduled weekly or monthly reports, tracks competitor changes, and re-tags reviews when you adjust your AI rules. There is nothing else to maintain — you just check in when you want to.